1. Grasping attention through animation:
With growing business ideas and demands people are nowadays looking for best deals through which their ideas can be conveyed! The best tech trending these days is animation. We have seen animated movies, we all know that they seek more attention than any other movies.
With growing business ideas and demands people are nowadays looking for best deals through which their ideas can be conveyed! The best tech trending these days is animation. We have seen animated movies, we all know that they seek more attention than any other movies. Thus, animation can be used as a good weapon to convey complex ideas in short time. Animation reflect your brand’s strength in this digital world as well as gives a personal touch to your product.
Well, you might be wondering that animations have built its name since years then what is different about it in 2018?
One thing that many websites are opting for is animated logos. To enhance the brand it’s necessary that people recognise your business through a well defined logo. Yes, with animated logo in your website, chances of remembering it would increase. In short your brand name will automatically be enhanced through animated logo!
Why people have become so curious about animation these days? There are many tools that are available to the designers nowadays and the demand for animated GIF’s in the website is increasing day by day. Due to such popularity various tools are designed to solve the complexities. Thus, designers experiment everything with animation.
2. 2018 is full of colours:
Gone are those days when people used to be afraid of using bold colours in their website. The trend is completely different these days! Designers are playing with creative bold colours and it’s very obvious that it’s been liked amongst people. How are people learning these colours? Well, the discovery of new tools like Khroma has pushed people to look forward the amazing ways of using and contrasting colours. Colours no doubt deliver best experience if used smartly and if it’s used to customise a website, it may definitely create unique experience.
3. Typefaces are creating the impact:
We can proudly say that typography is one factor that creates a great impact on reader’s mind. Designers these days are using huge variety of typefaces to capture the interest of people. 2018 is said to be lucky as its returning the serif fonts that were lost somewhere. Designers now feel that these serif fonts create the best user experience when used in websites.
Why these bold typefaces are trending so much?
One of the factors we can assume is that with the increase in technology, device resolutions are also getting sharper and with this the bold fonts are thus trending. This shows that 2018 does not care about subtle fonts but is giving its way to bold typefaces. Many use bright text cut-outs in the videos to grasp user attention.
4. Storytelling through Design:
No doubt there is a boom in 3D animations and visualisations but because its used by many these days people are considering something else when they look up to a website. Designers are now introducing designs that details itself. What we mean to say is that websites should convey even complex information with an ease to the people. No one is bothered to read each and every detail. Thus, the design itself should be very expressive and give information that it wants to convey.
What is new in the design trend of 2018?
Animations are used for storytelling! Technology has moved far so much so that we are adding this digital world with video. Websites these days are including more videos, so that visitors spend more time in the website.
5. New Design tools are ruling:
Since years Photoshop has been ruling in the design world and has been the most popular design tool used among designers. But if you are still using Photoshop then you need to look the standardized design tool inventions. Design tools such as Axure, Vectr, Figma, Adobe XD, Sketch 43 etc. have flourished in the design world!
Design has become the core element for any website. These design tools clearly display the game change of the digital world for operating business. Amidst these design tools the launch of InVision studio in January 2018 has brought a standard design process. We are awaiting to see whether it can beat Photoshop!
The above points just highlight the demand of web design these days. It has now become interesting to see how businesses of all kinds are practicing new website design ideas to capture attention of people. Business is identified by a brand name and yes your website can display your brand. So, are you ready for these trending ideas of 2018? If yes, then Bluechip will help you to achieve everything you want through your website!